SMALLERY, Berlin

(plug generation)

07 01

Just two square metres. Yet inside there’s room for 24 artists. We’re not inside Gulliver’s Lilliput but in Berlin at the world’s smallest art gallery: Smallery. Designed to resemble a small mountain hut with wooden walls and a moveable roof, Smallery was created by the advertising agency Pulk to promote upcoming artists. Thorsten Herker the agency’s creative director explains: “Berlin is full of enormous galleries and so to attract attention we set out to do something quite different.”

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